Nike harajuku
One of Nike’s most popular Japanese doors. THE REDESIGNED Nike Harajuku, reopenED July 12, 2019 with an expanded layout and enhanced services. The remodeled store features a giant Nike Women’s floor, offering the largest selection of Nike Women’s product in the country.
CONTENT COURTESY OF NIKE.COM
THE REDESIGN OF NIKE HARAJUKU LIT THE SPARK THAT IGNITED THE WORK THAT IS NOW CALLED NIKE RISE.
THE HARAJUKU PROJECT STARTED AS A REFRESH OF AN EXISTING STORE AND EVOLVED INTO A NEW WAY TO COMMUNICATE WITH THE NIKE CONSUMER THROUGH THE COMBINATION OF PHYSICAL AND DIGITAL SPACE IN RETAIL.